We are in the last month of 2020 and is that a collective sigh that we hear? Is 2021 going to be any better? Thankfully, two global developments have
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We always love it when an underdog saves the day. It’s a story that we like to listen and tell. It’s the same with the kirana stores. They stayed
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In a market where the freshness of dairy products is taken for granted, managing logistics and a distribution system that enables and sustains qualit
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The last four months have been an overload at times around gyan on how the world has changed. I think a lot of it is just overreaction. The world has
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Hello, Local is Vocal. It took a lockdown to put the spotlight on local brands like BL Agro (Bail Kolhu oil), Unibic, Fena, Capital Foods and others.
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‘Disruption’ is the most commonly used word after ‘unprecedented’ in the current times. Even consumer brands with pull allure didn’t fare w
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Last week, my colleague Krishna Kothari wrote about the new normal for retail execution as multi-touch. It’s about scaling your customer engagement
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Yes, you heard it right. In current times, the love and care that you can provide to your customers are directly proportional to lost sales. The time
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It's IPL season soon, and we are excited. Yes, we are one of those optimistic sorts who believe despite every reason not to. We are incorrigible abou
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Unlike Election 2019 exit polls and the totally unsatisfactory finale of Game of Thrones, AI delivers. Yet, consumer brands lag behind in innova
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