retail analytics – Bizom Blog

August 3, 20200

Stop Reading Nielsen Surveys and Act on Real-Time Insights

India is an incredible confluence of cultures and cuisines. With it comes the challenge of selling and making products available that appeal to the d

July 30, 20200

Godzilla of Availability. Really? If that's your question then clearly you are not up to date on monster movies. Godzilla is Earth's saviour

July 17, 20200

40% There’s someone who is always telling how 40 is the new 20. That someone is almost always is an extroverted 60-year-old or a patronising 30-

June 25, 20200

Hello, Local is Vocal. It took a lockdown to put the spotlight on local brands like BL Agro (Bail Kolhu oil), Unibic, Fena, Capital Foods and others.

June 22, 20200

‘Disruption’ is the most commonly used word after ‘unprecedented’ in the current times. Even consumer brands with pull allure didn’t fare w

April 18, 20200

In these uncertain times, at least two things are certain: one, business leaders cannot afford to lose sight of their sales team and customers. Two,

March 26, 20200

Straight talking Are these unprecedented times? Yes, they are.Are our supply chains facing what can only be war-time strain? Yes, they are.Is our

October 9, 20190

Automation, digitisation and advanced analytics are changing the business landscape in India. While most business sectors are already on the

October 9, 20190

All the brouhaha about dropping biscuit sales point to one thing. And ONE thing only. We need to eat more biscuits. Thanks for saving our economy.