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Month-end Sales Push to General Trade
November 30, 20200

Do Month-end Sales Push to General Trade Help Consumer Brands Gain Incremental Sales?

Dum laga ke haisha. Zor laga ke haisha...Jeetenge hum...haisha War cries like this are common in India’s consumer products sales teams, especial

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8 Category Trends That Promise Better Times
November 25, 20200

8 Category Trends to Drive Away the Economic Blues

The festive season gave us the much-needed sales boost. Yay to that!  So how did the categories perform in the month of October? We looked at

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FMCG distribution is being taken over by them
November 9, 20200

FMCG distribution is being taken over by them…

Distributors can be the lifeline of a business. A healthy distributor in turn leads to a healthy business. Yet, India has among the most complex dist

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India Kirana Report-Sep 2020 & top CPG market research stories everyone is loving
October 29, 20200

India Kirana Report-Sep 2020 & Top CPG Market Research Stories Everyone is Loving

Bizom India Kirana Report - September 2020 Edition Given the challenges consumer businesses have had in the last six months, there are very few th

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October 8, 20200

7 Important Category-wise Throughput Trends to Review

Reliance Retail shares are gaining along with the abundance of investments for the company. While that juggernaut rolls on, we are keeping a close ey

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FMCG Categories That Bucked the Trend, Kirana Report & IPL Gamification
September 24, 20200

FMCG Categories That Bucked the Trend, Kirana Report & IPL Gamification

That the pandemic pummelled global consumption is an understatement. It sent people indoors and made them fearful of interactions that were beyond th

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How did kirana stores perform in July 2020?
August 27, 20200

How Did Kirana Stores Perform in July 2020?

We always love it when an underdog saves the day. It’s a story that we like to listen and tell. It’s the same with the kirana stores. They stayed

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March 15, 20180

3 Strategies to Win The War for India’s Kirana Market

To state the obvious: Kirana stores are here to stay. These small, frugal mom-and-pop stores have successfully withstood headwinds from modern retail,

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December 18, 20170

How Bizom is Financially Impacting Millions of Small Retailers in India

Much has been said lately about India’s burgeoning FMCG market, about how it has bucked the global slowdown and domestic shocks like demonetization

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Recent Posts

  • Will Indian Bathing Soaps Finally Care for the Skin
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  • Sebamed’s Coup & 5 Must-Haves for Mid-Market CPG Brands
  • Infographic: The Impact of Automating Your Route-to-Market
  • 5 Solutions Every Mid-Market CPG Brand Needs Right Away

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Recent Posts

  • Will Indian Bathing Soaps Finally Care for the Skin
  • Winning digitisation suite for a growing brand
  • Sebamed’s Coup & 5 Must-Haves for Mid-Market CPG Brands
  • Infographic: The Impact of Automating Your Route-to-Market
  • 5 Solutions Every Mid-Market CPG Brand Needs Right Away

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