digital transformation

December 7, 20200

How to Scale Adoption of Your Digitised Supply Chain in 2021?

As 2021 approaches, we are only too ready to leave behind all the debris of 2020. Like any challenges, those brought on by the pandemic have changed

October 19, 20200

The new normal has forced CIOs and digital transformation experts to condense 3-year digital roadmaps to 3 months. If you are in CPG here three golde

August 20, 20200

Apparently, there’s a fine line between genius and insanity. Makes us wonder if there’s a Russell Crowe’s John Nash in every brand and sales ma

August 13, 20200

We have been talking a lot about Route to Market digitisation lately. It is a burning issue for CPG brands. We are observing it in the stra

August 10, 20200

Finding the right technology partner is not very different from trying to find a life partner. You have to find someone whom you can respect and trus

July 30, 20200

Godzilla of Availability. Really? If that's your question then clearly you are not up to date on monster movies. Godzilla is Earth's saviour

June 29, 20200

If you have been following us for the past three weeks, we have been giving away the secrets to grow your CPG brand’s sales exponentially in the ne

June 22, 20200

‘Disruption’ is the most commonly used word after ‘unprecedented’ in the current times. Even consumer brands with pull allure didn’t fare w

June 15, 20200

Last week, my colleague Krishna Kothari wrote about the new normal for retail execution as multi-touch. It’s about scaling your customer engagement